It’s often the first thing Guests notice about Cast Members welcoming them to the site. The nametag worn by all Disneyland Paris employees dates back to the 1950’s and the first ever Disneyland. It really encourages friendly exchange between Cast Members and Guests, and up to 70,000 of them are produced every year. We report from behind the scenes.
The first employee badges just had numbers on them when Disneyland opened in California, but Walt Disney introduced badges with a first name on them in 1962. He wanted to encourage friendly relationships between colleagues (he actually insisted that people call him “Walt”) and make Guests feel that they could talk to employees easily. The tradition continues today and all Cast Members working for The Walt Disney Company and Disneyland Paris receive a nametag when they join, wearing it every day.
At Disneyland Paris, the Plastic Shop has made all the badges since 1991 (the Plastic Shop also produces all kinds of signs and trophies for internal ceremonies). Several thousand are produced every year to cover the requirements of new employees, changing seasons and celebrations… nametags also reflect the incredible diversity of the Cast Members working for the company.
Jean-François has been a Cast Member for 25 years. As an Engraving Technician he has been responsible for producing nametags since the beginning: “It all starts with cutting out the bases to make the badges. We added a reflective film this year for safety reasons to make employees more visible in the dark. Then we engrave their first name on the nametag with a special machine, brushing the dust off of each one. Since 1991, over a million of them have gone through my hands in around 40 different styles!”
With an average of 6,000 new employment contracts issued every year at Disneyland Paris, the Plastic Shop team will be producing these nametags and continue the tradition for a long time to come!